How I Use AI Every Day

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 This is how I'm using AI every day in marketing for my small business clients. I'm working on this logo and currently it sits over a visual I created with a text to image AI tool called Mid Journey

I wasn't digging the initial color palette on the logo, so I eyedropper a green from the image, but then I decided to see what ChatGPT might suggest for a color palette.

I started by requesting a calm palette, but like you, I don't know what these colors look like, so I asked it to write the code so I could see the palette.

I pasted the code into code pen and immediately saw that this wasn't working with the image. So I asked it to make the pallet more earthy. Then earthy and calm.

Then I decided to try making it more specific to the image and asked for a pallet with River Green as the primary color. Not bad. How about a golden hour pallet? No. Wait. I know a pallet around a bonsai tree at golden Hour.

Not only did this work, but notice how the green it suggested is close to the color I originally eyedropper from the image

Applying two of the key colors, to the logo, outlining in a white stroke to help it stand out. And voila. Here's the final new branding on the. I also used Topaz AI to enlarge the image.

I think these tools work best when they're used as ingredients in a larger effort, but if you're not using them, you will fall behind fast and you don't need to do that.

Stick with me. I can help you with that.

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